The Importance Of Page Speed For SEO

Page Speed For SEO

Page speed can easily be overlooked by web developers and website owners, but it’s the first thing your visitors notice. Not only are fast page speeds crucial to keeping customers and visitors happy, but they also help you rank better in search results too. Page Speed Matters to Google 2010 was the year where Google…

Continue Reading →

White Hat SEO vs Black Hat SEO?

white hat seo vs black hat seo

You may have heard the terms “white hat” and “black hat” in relation to SEO (Search Engine Optimization). But do you know what they are, what the differences between them? In short, when you use “white hat” strategies and techniques in your digital campaigns, you’re doing everything right and above board. On the other hand, “black…

Continue Reading →

7 Reasons You Need to Invest in an SEO Campaign Right Now

reasons to invest in seo

SEO: You’ve heard about it. You know what it is (search engine optimization), at least on some level. And you’ve probably been advised at some point to pursue it as a marketing strategy. But for some reason, you haven’t yet pulled the trigger. Maybe you aren’t sure about SEO’s effectiveness, or perhaps you think there’ll be a…

Continue Reading →

What Is SEO & Why Should You Care?

what is seo

What is SEO and how will it help my business?   In its simplest form, search engine optimization, or SEO, is the practice of optimizing your website to attract more traffic from search engines such as Google, Yahoo and Bing. Search engines have a set of criteria called an algorithm that they use to determine…

Continue Reading →